Building A Chatbot? 20 Expert Tips To Ensure It Works As Intended

[Note: This insight was originally published on Forbes on March 6th, 2024.]

Insight provided as a member of Forbes Technology Council for tips to help companies launching or refining a chatbot ensure it does the job as intended.

Give The Chatbot Agency To Meet Customers’ Needs

"Customers are either looking for generic information, personalized or specific information, or to resolve actionable or transactional requests. Many organizations launch a chatbot with no agency to really solve the majority of customers’ needs. If most customers contact support to reverse a charge or cancel a subscription, and the chatbot won’t have the authority to perform such actions, rethink your strategy."