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  • AI Is the New Spreadsheet: The Malleable Expert Wins

    • artificial intelligence
    • generative ai
    • strategy
    • enterprise
    • trends

    Your company runs on spreadsheets. Let's be honest, it always has. You can point to the ERP, the CRM, the BI dashboards and all the approved systems of record. But the actual work happens in spreadsheets: the thinking, the scenario planning, the version someone created for their own understanding.

    AI has just created a new spreadsheet problem. Employees and customers are spinning up AI-generated tools and agents to get their work done. People don't adopt the superior tool, or the official one. They adopt the malleable one.

    This realization is keeping both enterprise leaders and SaaS providers up at night. The spreadsheet was supposed to be a relic. Instead, it quietly remained ingrained, helping to get real work done before pushing the results to the declared "source of truth" solution after the fact.

    Why is that? The spreadsheet never won on capability. ERPs, CRMs, SaaS tools are definitely superior. The spreadsheet won because it easily adapts to the user, to the approach to the task at hand, to a way of thinking that no product roadmap can anticipate. It's malleable. And malleability wins way more often than we like to admit.

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  • How To Orchestrate Agentic AI Success: From Concept To Implementation

    • enterprise
    • generative ai
    • agentic ai
    • artificial intelligence
    • strategy

    [Note: This article was originally published on Forbes on June 16th, 2025.]

    In my previous article, "Agentic, Generative and Predictive: How the AI Orchestra Works in Harmony," I looked into the roles different AI capabilities can perform to harmonize customer experiences and generate business results. Now, we turn theory into practice. How do you contextualize this AI orchestra? How is agentic AI integrated into an existing landscape of AI solutions?

    As I explained in my previous article, "Agentic AI makes use of the reasoning ability of generative AI to allow a solution that, instead of being programmed for a specific task, can evaluate, plan and execute tasks with the tools they have at their disposal to achieve their goal. The value of agentic AI is best utilized with larger, more complex tasks that require a sequence of different smaller tasks and the possibility to execute those tasks in various orders and scenarios."

    Success requires the strategic alignment of business objectives, user experiences, data architectures, ethics, team capabilities and governance models. Let us move beyond AI theory and possible solutions toward how to actually make it happen while delighting customers and engaging employees.

    continue reading “How To Orchestrate Agentic AI Success: From Concept To Implementation” →


  • AI Coding Assistants: 17 Risks (And How To Mitigate Them)

    • artificial intelligence
    • software development
    • enterprise
    [Note: This insight was originally published on Forbes on March 21st, 2025.] Insight provided as a member of Forbes Technology Council about some risks that can come with leaning heavily on AI-powered development and how to mitigate them. Sabotage Of AI Adoption "The real risk is development teams discovering that most of their repetitive work can be automated, leading to direct or indirect sabotage of AI adoption across the organization. Clear guidance on how to approach an AI-first development mindset, including a reframing of key responsibilities of the development team and the shortcomi...

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  • Agentic, Generative And Predictive: How The AI Orchestra Works In Harmony

    • enterprise
    • generative ai
    • artificial intelligence
    • predictive ai
    • agentic ai
    • machine learning

    [Note: This article was originally published on Forbes on March 10th, 2025.]

    continue reading “Agentic, Generative And Predictive: How The AI Orchestra Works In Harmony” →


  • Advanced Commerce Experiences: AI Agency Across The Retail Customer Journey

    • enterprise
    • generative ai
    • agentic ai
    • artificial intelligence
    • customer experience
    • retail

    [Note: This article was originally published on Forbes on January 7th, 2025.]

    continue reading “Advanced Commerce Experiences: AI Agency Across The Retail Customer Journey” →


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